Engagement Changes Everything

Every metric, every goal, every desired result is impacted by how effectively you engage.  Our Member Engagement Scoresheet instantly reveals where a few changes can make a big difference.

 I'm Joy Duling, founder of The Joy of Membership.

Because you're here on this page, I'm going to assume two things to be true about you:

1)  You care deeply about the members you serve;

   – AND –

2)  You want your work, and the work of your organization, to have maximum impact. 

If I'm right about those two things, you're in exactly the right place.

Since 2005, my team and I have been working quietly behind the scenes to help associations, trade groups and membership-based nonprofits deliver exceptional care to their members.

During that time, we've learned a lot about what works in membership and what doesn't.


We can help you:

  • Modernize your membership programs to be more engaging
  • Train your team, community managers or chapter leaders on engagement strategies
  • Get your Board involved in envisioning a culture of engagement
  • Leverage systems and automations to create a more engaging membership experience
  • Connect with a network of expert specialists who can help you implement your engagement strategies – we work with the best writers, designers, event planners, social media experts, and more. 

The best place to start is by scheduling a 15-minute phone conversation. 

Grab an appointment on my calendar here:         
      http://www.joyofmembership.com/consult

The joy of membership is found inside the community.

It emerges from service and builds softly, bubbling up around moments of discovery, transformation and impact.

You see it in the power of a common goal.

You feel it in a message that resonates from person to person to person.

You experience it when action happens, not just once, but again and again, as members unite.

The joy of membership is intimately small and magically big.

It happens in conversations.
It happens in collaborations.
It happens in expected and unexpected ways.

But there is one thing that is always true about the joy of membership.

It doesn't happen without you.

 Joy Duling, Founder

The Joy of Membership.com

“Joy has been a godsend. She sets up not only your website but a complete system for running your associations' member database and renewals, event registrations and communication tools for members.”

Margaret Vaughn

Association Management Specialist, Margaret Vaughn Consulting

Often when I have hired consultants, I have been left with meaningless stacks of paper and a myriad of theories that I have no idea how to execute. In the end, I feel more overwhelmed and exhausted than I did when I started.

My experience working with Joy Duling has been entirely different. Joy provides ‘hands-on' tactics that are easy to execute. But, best of all, you see results… and fast.”

Michelle Tjelmeland

Founder, Cochlear Implant Awareness Foundation

“Joy Duling and her team have been a vital resource for Affordable Assisted Living Coalition since we began in 2006.

With Joy's help, AALC has grown and developed and is able to operate without a large staff. Joy works tirelessly on our behalf, is very responsive and has helped solve any issues we encounter from our logo, website, membership, bookkeeping and even strategic planning.

I'm not sure we would exist without her capable help. I know we wouldn't be as functional.”

Wayne Smallwood

Executive Director, Affordable Assisted Living Coalition

“Joy Duling has the uncanny ability to take a raw idea and turn it into an absolute masterpiece. She is a real pleasure to work with.”

Mark Rodriguez

President, Auto Care Care

“Joy and her team are professional, efficient and talented. Whether they are organizing events, coordinating meetings, formatting documents or managing my schedule, I have the utmost confidence in their abilities.

They have given me back much more than an extra hour in my day; they have given me my work-life balance back.

If you are looking for a little or even a lot of extra assistance, I simply cannot recommend Joy and her team enough.

It is one of the best decisions I have made as a trade association executive director.”

Samantha Olds Frey

Executive Director, IL Association of Medicaid Health Plans