Ready to flawlessly deliver your high value member experience? 

  • Associations
  • Industry Trade Groups
  • Membership-Based Nonprofits
  • Chambers of Commerce
  • Community Coalitions

Since 2005, our team here at The Joy of Membership has been helping mission-focused, membership-funded organizations get better at attracting, serving, and retaining members.  

While their missions may look different, we know that each client organization is doing their part to make a difference for their members, their industry, or the world-at-large.  

Through our work, we've helped clients:

  • grow from just an idea to sustainable annual revenue 
  • engage their board and committees in creating achievable plans
  • launch online communities to connect people who have never had a common gathering place
  • successfully plan and flawlessly execute new industry events 
  • complete massive overhauls of their websites and member management systems
  • tell their story in a way that wins national PR and enviable awards
  • attract grants at every possible level – local, corporate, foundation, state and federal
  • run their entire operations in a lean, virtual manner so that more of their budgets can go toward program priorities  

We'd love to fall in love with your mission and your goals, too.  If you'd like an amazing support team on your side – or you'd like to talk about the best strategies to get you to your goals – let's see if there's a way to work together to do exactly that.  

“Joy Duling and her team have been a vital resource for Affordable Assisted Living Coalition since we began in 2006.

With Joy's help, AALC has grown and developed and is able to operate without a large staff. Joy works tirelessly on our behalf, is very responsive and has helped solve any issues we encounter from our logo, website, membership, bookkeeping and even strategic planning.

I'm not sure we would exist without her capable help. I know we wouldn't be as functional.”

Wayne Smallwood, Executive Director

Affordable Assisted Living Coalition

“You are amazing – everyone has shared their compliments on the way you ran the meeting and how productive it was!

We are so blessed to have you in our little corner of this world.”

Jessica Hayes, Executive Director

IL Certification Board

“Joy and her team are professional, efficient and talented. Whether they are organizing events, coordinating meetings, formatting documents or managing my schedule, I have the utmost confidence in their abilities.

They have given me back much more than an extra hour in my day; they have given me my work-life balance back.

If you are looking for a little or even a lot of extra assistance, I simply cannot recommend Joy and her team enough.

It is one of the best decisions I have made as a trade association executive director.”

Samantha Olds Frey, CEO

IL Association of Medicaid Health Plans

“Joy has been a godsend. She sets up not only your website but a complete system for running your associations' member database and renewals, event registrations and communication tools for members.”

Margaret Vaughn, Executive Director

IL Rural Health Association

“We chose to get help with our migration to Wild Apricot so that we could become more organized and standardized with our association’s operations. We wanted to have a professional looking site and to save time building it.

Joy Duling is one of the hardest working, honest, and best communicators I have ever met. Her three step “Planning, Design & Coached Set Up” options were a perfect fit for us. Joy took care of the trickiest and most complex part of our migration from our old systems and then coached us through the rest of the set up. Her response time is always quick and concise, never leaving you wonder what your next steps should be. She always gets you an honest answer or directs you to the answers you need, with no excuses.

We immediately saw results from the effort. New members started signing up and editing their profiles with no assistance before we even announced the site!

The Joy of Membership team is a true “Joy” to work with. We will be using their services for the foreseeable future.”

Mark Quandahl, Board Member & Membership Chair

Chicago Area Business Aviation Association

“Often when I have hired consultants, I have been left with meaningless stacks of paper and a myriad of theories that I have no idea how to execute. In the end, I feel more overwhelmed and exhausted than I did when I started.

My experience working with Joy Duling has been entirely different. Joy provides ‘hands-on' tactics that are easy to execute. But, best of all, you see results… and fast.”

Michelle Tjelmeland, Founder

Cochlear Implant Awareness Foundation

We contracted with Joy after a failed attempt at building a web site through another provider. I was fearful that all web designers would be as difficult as our first bad experience.

Wow, what a breath of fresh air Joy turned out to be!

Beginning with the planning stages, Joy took us though her process which covered all of our concerns and desires for a new web site. The building process was fast, yet comprehensive. She had great ideas which helped us design a site which exceeded our expectations. She was thoughtful, helpful and provided us great guidance as we struggled with certain aspects of the site.

Ultimately, she provided us a site beyond what we had hoped for, and continues to offer great service, help and advice in follow up.  

It's rare today when you work with someone that provides this high level of service and professionalism. We are extremely grateful to Joy for all her exceptional work.”

Bruce Bro, Co-Founder & President

National Foundation for Danish America

Our clients are mission driven and member focused.

If you are, too… and if you'd like to learn how we can help you run your membership more easily, use the button below to instantly schedule a call.



Affordable Assisted Living Coalition

American Council for School Social Workers

American Women's Association of Rome

Association of Family & Conciliation Courts – IL Chapter

Cass County Public Health Department

Catholic Marketing Network

Chicago Area Business Aviation Association

Chicago Risk & Insurance Management Society

Cochlear Implant Awareness Foundation

Federation of Applied Chemistry and Spectroscopy Societies


GU272 Descendants Association

IL Association of Behavioral Health

IL Alcohol and Other Drug Abuse Professional Certification Association

Illinois Firefighter's Association

Illinois Association of Medicaid Health Plans

Illinois Association of Public Health Administrators

Illinois Rural Health Association

I've Decided

Leadership Development Program Association

Metropolitan Oasis Community Development Corporation

National Foundation for Danish America

Network for Regional Healthcare Improvement

Partnership for a Healthy Community

Serve IL Commission on Volunteerism & Community Service

Synergy Solution Group

Tile Contractors Association of America