YOU are on a mission, aren't you?  

Whether your member-centric organization is structured as an association, a trade group, a chamber of commerce, or a charitable nonprofit, gathering a like-minded community around what you is essential.

Sometimes, that can feel very hard to do.

  • What do members even want?
  • Why don't they recognize the value that you know you're delivering?
  • How do you break through all of the noise?
  • When there's so much to do, where's the best place to focus?

Here at The Joy of Membership, we specialize in helping you figure out what members want… AND deliver it… consistently, flawlessly, easily. 

The result is that members join quickly, engage enthusiastically, and renew without hesitation… in short, they absolutely *love* being a member and they *recognize* value in what you do.  If that's what you want and you'd like your whole membership to be easier to run, you're in exactly the right place.

We work with clients in several ways, which you'll find described below. Simply click on the button associated with any service that intrigues you to see full details.

And, of course, if you're not sure what you might need, or whether we can even help in your specific situation, an initial consultation is complimentary and it's a great way to get all of your questions answered.  Click the button below to find a time on the calendar that works for you.

Member Experience Makeover
Know with certainty what members want… and deliver it!

The Member Experience Makeover Program is our signature program that walks you through an end-to-end assessment of your current member experience to identify what's actually valuable to your members and whether change is needed.

The program is currently being offered in a go-at-your-own pace with private communication with Joy for six weeks. 

Facilitated Focus Day
Set up SIX essential systems that every membership-based organization needs

If you're finding it difficult to grow, there's a good chance that one (or more) of six key systems isn't working well in your organization.  The good news is that we change that in just a single day.

In a Facilitated Focus Day, you get Joy's full attention targeted toward fixing exactly what needs to be changed. You'll be amazed what a difference a day can make!

Digital Care Packages
Rise above the typical greeting card by sending an unexpected delight to members via email

Our Digital Care Packages are beautifully designed and thoughtfully curated to show members how much you care.

Our team does all the work, but you get all the credit.  New designs are being added all the time, so be sure to check out what's new.  If you don't see a theme you're looking for, just ask… often, it's possible for us to customize something perfect for your occasion/audience.

Wild Apricot
The #1-ranked membership software implemented for you – hassle-free 

It's never been easier to serve your members and run your operations. Our team can help you leverage the #1 ranked membership management software, Wild Apricot.

Our approach not only provides you with a beautiful, custom designed site, but we also train your team thoroughly on how to utilize all of the functionality so that your transition will be hassle-free.


“Joy was referred to me as I was launching my coaching company. I needed a membership system set up quickly in order to begin managing my community. Joy not only accomplished that task but continues to assist me as we build our business and community.

Joy is the contractor you always hope you are engaging. She is available and responsive. Her follow through is impeccable and she excels at listening to your needs and flushing out all of the options to insure you choose the best tools to accomplish your goals. She then will complete the set up, onboarding, trouble shooting and training without any need for hand holding or follow up. She stays ahead of you and has the intuition to think through things that you have not yet considered. The outcome is seamless and excellent. But more than the results, the customer experience is one that is pleasant and enjoyable.

I highly recommend Joy as a preferred contractor to anyone looking for membership management expertise.”

Scott Lollar, Founder


“Joy has created a membership website for my association in less than two weeks!

The quality of what she has done is hands down the best support I've ever received. She has helped me think through offers and levels; helped me with branding; provided a wealth of ideas I never would have considered.

I now have systems and processes in place!!! It's all the more brilliant because I've got a Conference on Tuesday that I've organised and now every piece of administration has been thought through.

I cannot recommend Joy highly enough.”

Sandra Green

Founder, Women Leaders Association

“Joy covered the steps from “soup to nuts” to not only launch successfully, but continue to grow my lists, membership ranks and collaborate with others for mutual support and growth. I can’t say enough good things about Joy, her warm presentation style, thoroughness and fabulous information.”
Kate Solisti

CEO, Kinship Enterprises

Often when I have hired consultants, I have been left with meaningless stacks of paper and a myriad of theories that I have no idea how to execute. In the end, I feel more overwhelmed and exhausted than I did when I started.

My experience working with Joy Duling has been entirely different. Joy provides ‘hands-on' tactics that are easy to execute. But, best of all, you see results… and fast.”

Michelle Tjelmeland

Founder, Cochlear Implant Awareness Foundation

“We chose to get help with our migration to Wild Apricot so that we could become more organized and standardized with our association’s operations. We wanted to have a professional looking site and to save time building it.

Joy Duling is one of the hardest working, honest, and best communicators I have ever met. Her three step “Planning, Design & Coached Set Up” options were a perfect fit for us. Joy took care of the trickiest and most complex part of our migration from our old systems and then coached us through the rest of the set up. Her response time is always quick and concise, never leaving you wonder what your next steps should be. She always gets you an honest answer or directs you to the answers you need, with no excuses.

We immediately saw results from the effort. New members started signing up and editing their profiles with no assistance before we even announced the site!

The Joy of Membership team is a true “Joy” to work with. We will be using their services for the foreseeable future.”

Mark Quandahl, Board Member & Membership Chair

Chicago Area Business Aviation Association

“You are amazing – everyone has shared their compliments on the way you ran the meeting and how productive it was!

We are so blessed to have you in our little corner of this world.”

Jessica Hayes, Executive Director

IL Certification Board

“Joy is one of the best presenters I’ve ever had the opportunity to work with.

We’ve run monthly expert webinars for a few years, and Joy’s was among our highest rated with more than 96% of our audience of 250+ saying they learned something valuable that could help them accomplish their goals.

No wonder: Joy backed up every valuable point with proof, examples and stories that brought everything to life. I can’t wait to work with her again.”

Donald Cowper

Head of Content, Wild Apricot

Joy has been a godsend. She sets up not only your website but a complete system for running your associations' member database and renewals, event registrations and communication tools for members.

Margaret Vaughn

Association Management Specialist, Margaret Vaughn Consulting

We contracted with Joy after a failed attempt at building a web site through another provider. I was fearful that all web designers would be as difficult as our first bad experience.

Wow, what a breath of fresh air Joy turned out to be!

Beginning with the planning stages, Joy took us though her process which covered all of our concerns and desires for a new web site. The building process was fast, yet comprehensive. She had great ideas which helped us design a site which exceeded our expectations. She was thoughtful, helpful and provided us great guidance as we struggled with certain aspects of the site.

Ultimately, she provided us a site beyond what we had hoped for, and continues to offer great service, help and advice in follow up.  

It's rare today when you work with someone that provides this high level of service and professionalism. We are extremely grateful to Joy for all her exceptional work.”

Bruce Bro, Co-Founder & President

National Foundation for Danish America

How I wish I would have met Joy Duling 15 years ago when I went into business for myself.

You won't find anybody who is gentler and tougher all in one.

I'm an extreme right-brain creative person. My business matters have been left to chance for years. And as a result, I was going nowhere when I could have been celebrating many more business, professional and personal achievements.

I can only image how far along I'd be if our paths had crossed sooner.

Working with Joy has been one of the best investments I've ever made in myself.”

Monica Vest Wheeler

Author/Owner, Turning Empathy Into Action

“Joy and her team are professional, efficient and talented. Whether they are organizing events, coordinating meetings, formatting documents or managing my schedule, I have the utmost confidence in their abilities.

They have given me back much more than an extra hour in my day; they have given me my work-life balance back.

If you are looking for a little or even a lot of extra assistance, I simply cannot recommend Joy and her team enough.

It is one of the best decisions I have made as a trade association executive director.”

Samantha Olds Frey

Executive Director, IL Association of Medicaid Health Plans

“Hi, Joy, I have some awesome news…

Toya Robinson

Executive Director, Metropolitan Oasis Community Development Corporation