There was a time when you could post a little content online, add password protection and call that a membership.
People would happily pay to join.
That doesn't work any more.
Today, members have higher expectations.
My job is to help you design and deliver your own “best-in-class” membership, whatever that looks like for you and for your members.
I specialize in working with community-style memberships:
- Customer communities
- Special interest clubs
- Donor circles
- Cause networks
Let's Start with the Chief Challenge You're Facing…
I Might Want to Start a Membership, But I'm Not 100% Sure
You see the value in creating recurring revenue. You've even started thinking about the possibility of membership. Yet, there are so many directions you could go. Actually pulling it off? That's where things get a little fuzzy.
Clarity around what it will take to create a membership for your audience and whether it is the right next step for you. No pressure to do so, but an opportunity to play with possibilities.
I Am DEFINITELY Launching a Membership - and I Am SO Excited About It!
You love the idea of creating a community around what you do, but you also have a million ideas. You're craving a clear plan through the chaos.
One-on-one Planning Intensive
A specific and detailed plan outlining every aspect of your membership model – from end-to-end. Your plan will include a thorough walk-through of your unique member experience, guidance around any technology you'll need and a prioritized to-do list that not only tells you what to do, but also in what order.
I Run a Membership, But Something's Not Quite Right.
You launched your membership, but things aren't going as you expected. It definitely can't continue like this.
Member experience assessment & redesign
As a result of our work together, you'll have perfect clarity around the gaps in your membership – and you'll have a specific and detailed plan to fix them.
I've Got Growing Pains!
You are a one man show… or darn close to it. But you want to provide the best possible service to your members and not lose your mind doing it.
Full operational support
My team becomes your team. It's a beautiful thing when you see it in motion. Your members will never know that we're not sitting right there in the office with you.
You and Your Membership Are Unique.
Every engagement I do is custom-fit to your personal goals, and takes into consideration the strengths and challenges that you bring to the table.
However, I do believe there are 8 stages to member experience that are consistent across ALL memberships.
Within the 8 stages, ALL the magic happens.
That's where you differentiate yourself, foster engagement, create change and inspire loyalty.
Want to know what the stages are? I talk about them in this 5-minute clip from a talk I did for associations a while back.
The 8 stages apply to ANY membership – whether you are running an association, a hobby group, a membership to raise funds for your nonprofit, or a members-only offering for the clients in your service-based business.
In our 1-on-1 work together, we will design (or redesign) your approach to each stage to ensure that you deliver a membership that people want to be part of… one that's EASY to sell, CREATES impact and continues to be a joy to lead for years to come.
If that sounds like something you'd love, let's start with a quick call and see where things go.
Who I've Helped:
In addition to helping hundreds of individual membership builders through online courses and events, my team and I have provided consulting and administrative support to many for-profit and non-profit organizations. (Some served under my original brand name – A 25 Hour Day, LLC.)
- Affordable Assisted Living Coalition
- Cass County Public Health Department
- Central Illinois Health Information Exchange
- Cochlear Implant Awareness Foundation
- Crittenton Centers
- Eureka College
- Heartland Community Health Center
- Heritage Enterprises
- IL Association of Estheticians
- IL Association of Medicaid Health Plans
- IL Assoc of Public Health Administrators
- IL Firefighters Association
- IL Rural Health Association
- IL Preschool Owners/Child Care Association
- IL Surgical Assistants Association
- Human Service Center
- IL Association for Behavioral Health
- Individual Differences, Inc
- I've Decided
- Jess McDonald & Associates
- Margaret Vaughn Consulting
- Metropolitan Oasis Community Development Corporation
- Network for Regional Healthcare Improvement
- NEXT Healthcare
- Quality Quest for Health of IL
- The JUMP Program
- The Penguin Project
- Turning Empathy Into Action
- UCP of IL
- University of IL College of Medicine at Peoria
- Women Leaders Association
“Joy has created a membership website for my association in less than two weeks!
The quality of what she has done is hands down the best support I've ever received. She has helped me think through offers and levels; helped me with branding; provided a wealth of ideas I never would have considered.
I now have systems and processes in place!!! It's all the more brilliant because I've got a Conference on Tuesday that I've organised and now every piece of administration has been thought through.
I cannot recommend Joy highly enough.”Sandra Green
“Often when I have hired consultants, I have been left with meaningless stacks of paper and a myriad of theories that I have no idea how to execute. In the end, I feel more overwhelmed and exhausted than I did when I started.
My experience working with Joy Duling has been entirely different. Joy provides ‘hands-on' tactics that are easy to execute. But, best of all, you see results… and fast.”Michelle Tjelmeland
“Joy Duling is the key to my business growing from an over glorified hobby to a business with professional goals. She has provided perspective that has opened my eyes to greater possibilities.
Uniquely they are not her ideas directly but studies me and my responses to bring out the best in me. A consulting genius.“Jeff McSweeney
“When it comes to planning business strategies for clients, Joy has a knack for bringing structure and focus to the table and inspiring her clients to grow beyond the expectations and truly maximize their potential.”
“Joy has an uncanny way of understanding her clients, what their needs are, and how to motivate them to move in the right direction in order to meet their goals. She offers a calm presence that takes the edge off of any “overwhelmed” business professional – no matter what business they are in. I highly recommend A 25 Hour Day with Joy Duling to anyone seeking the direction, focus and resources to move forward to acheive their goals.
Thank you, Joy, for everything that you have helped me with … my business, my clients and my success..”Sharon Hewitt
“Joy Duling and her team have been a vital resource for Affordable Assisted Living Coalition since we began in 2006.
With Joy's help, AALC has grown and developed and is able to operate without a large staff. Joy works tirelessly on our behalf, is very responsive and has helped solve any issues we encounter from our logo, website, membership, bookkeeping and even strategic planning.
I'm not sure we would exist without her capable help. I know we wouldn't be as functional.”Wayne Smallwood
“Joy, you ROCKED THE HOUSE! My audience loved you!
I highly recommend working with Joy Duling. She makes everything easy. She provided high-quality swipe copy and supporting materials and gave an outstanding live presentation that my audience loved.
And, our results were spectacular too. If your audience is interested in creating Membership sites, I highly suggest that you make Joy your go-to expert!”Tamara Monosoff
“Joy provided a targeted, content-laden, teleseminar/interview for SpeakerNet News.
We’ve interviewed 500+ experts for our series, and she was one of top ones who provided high-value, relevant information useful to our listeners.
We appreciate her focused, concise answers to the questions, and her ability to flex with cogent answers to questions. We’d have her back!”Rebecca Morgan, CSP, CMC
“How I wish I would have met Joy Duling 15 years ago when I went into business for myself.
You won't find anybody who is gentler and tougher all in one.
I'm an extreme right-brain creative person. My business matters have been left to chance for years. And as a result, I was going nowhere when I could have been celebrating many more business, professional and personal achievements.
I can only image how far along I'd be if our paths had crossed sooner.
Working with Joy has been one of the best investments I've ever made in myself.”Monica Vest Wheeler
“Joy and her team are professional, efficient and talented. Whether they are organizing events, coordinating meetings, formatting documents or managing my schedule, I have the utmost confidence in their abilities.
They have given me back much more than an extra hour in my day; they have given me my work-life balance back.
If you are looking for a little or even a lot of extra assistance, I simply cannot recommend Joy and her team enough.
It is one of the best decisions I have made as a trade association executive director.”Samantha Olds Frey
“Hi, Joy, I have some awesome news…
WE WERE APPROVED FOR THE ADOLESCENT
SUBSTANCE ABUSE PROGRAM………
I AM SO THRILLED…. THANK YOU SO
MUCH FOR YOUR WONDERFUL SKILLS… GOD BLESS YOU>>>>>>>”
“I have never met an individual who possesses so many outstanding skills. Joy is personal, punctual, reliable, trustworthy and is able to take ideas from conceptualization to implementation. Joy is responsible in helping me grow my business by 734% over the past 4 years.
If you are serious about growing your business but need that extra push, fresh perspectives, and out of the box ideas…Joy is just the person you need to connect with..”Michelle Tjelmeland
“Joy is one of the best presenters I’ve ever had the opportunity to work with.
We’ve run monthly expert webinars for a few years, and Joy’s was among our highest rated with more than 96% of our audience of 250+ saying they learned something valuable that could help them accomplish their goals.
No wonder: Joy backed up every valuable point with proof, examples and stories that brought everything to life. I can’t wait to work with her again.”Donald Cowper
“Joy spoke on my Star Power Half Hour webinar show and gave a lively, information-packed session!
One attendee wrote in the chat box, “Wow! Amazing info and so well presented. Thank you!”
Joy has really delved deeply into the subject of membership sites and has lots of experience from working with her clients, so she brought great resources into her talk. It was very valuable for everyone.“Ellen Finkelstein